What’s happening in the community and where does your brand fit?
Who is relevant to your audience and what table should your brand be sitting at?
What events are the envy of the community, and how can your brand be a key part of it?
What’s trending? What’s relevant to your campaign? Is this the soundtrack to discovering your brand?
Do these impact your overarching goals or the execution of your campaign?
What matters to core communities? How can we amplify your brand to new audiences whilst staying true to your values.
As always we include coverage of platforms your audience is active on.
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